How much are the parties paying Facebook to win your vote?

Major and minor parties are using Facebook, Google and other social media companies to try and reach undecided voters.

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Welcome to Crikey’s election cast, a new podcast offering an independent and honest look at the politics and policy in the lead-up to the 2022 federal election. Each day Crikey’s journalists will give you a no-spin look at what Australia’s politicians are doing to win your votes.

One of the main ways that political parties get a message out to voters is by paying Facebook. On today’s election castassociate editor Cam Wilson speaks with Georgia Wilkins about the different ways the parties are using Facebook, YouTube and other social media platforms to win your vote this election.

election cast is available on Apple Podcasts, Google Podcasts, Spotify and wherever you listen to your podcasts.

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peter fray

peter fray
Editor-in-chief

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